Its objective was to establish an entrepreneurial architectural practice focused on collaborating intensely with visionary developers who want to link strategic thinking to creative design, great places, customer loyalty, and brand distinction.
Despite its young age, JRDV is responsible for a large percentage of the most profitable and distinctive retail and mixed-use centers in the world. This success is due to being able to combine an intellectual framework for creating memorable places, branded identities, and business strategy with the specific design skills needed to move projects quickly from concept to reality. Project types include town centers, retail centers, hotels, offices, and urban-infill housing. JRDV emphasizes extraordinarily detailed three-dimensional visualizations of all phases of design from master planning to construction implementation. It also maintains JRDV ProjectSpace, a unique proprietary web-based project management platform maximizing clear communication between clients, builders, and collaborating technical consultants often spread over several countries.
JRDV's organization is a non hierarchical, culturally diverse, technologically savvy, and internationally oriented firm emphasizing teamwork, innovation, and a deep appreciation of the complexities and history of cities and building design. The firm has offices in Oakland, California, Mexico City, and Sao Paulo.